Primoraly vs AthenaHQ
AthenaHQ (YC-backed) has real momentum in generative-engine optimization, a free tier that is genuinely useful for basic monitoring, and a clean product. If you just want a taste of GEO monitoring at zero cost, their free tier is a fair place to start — so is our free check, which needs no account at all. The paid comparison is $295 against Primoraly's $39 entry: Athena is shaped for brand teams going deep on one brand, Primoraly for local businesses and agencies who need service-area answers and multi-domain economics.
30 seconds · no account · checks all four assistants live
Pricing, side by side
Primoraly
- Free$0ungated domain check + site scan
- Starter$39/mo$31/mo billed annually
- Growth$149/mo$119/mo billed annually
- Agency$349/mo10 domains · $279/mo annually
14-day money-back guarantee on paid plans
AthenaHQ
- Free$0
- Paid$295/mo
- Enterprisecustom
Is Claude included?
Primoraly includes Claude on every plan, alongside ChatGPT, Perplexity and Gemini.
AthenaHQ prices last verified 18 August 2026 from public pricing pages (athenahq.ai). Spotted a change? Tell us and we'll fix it.
When AthenaHQ is the right choice
- You want a free tier for ongoing (if basic) monitoring of one brand
- You are a brand team going deep on GEO strategy for a single brand
When Primoraly is
- The $39–$149 range: Athena's paid tier starts at $295
- You are an agency: multi-domain pricing simply does not exist over there
- Local service-area checks in your customers' language
Skip the comparison — see your answer
The fastest way to evaluate any of these tools is to see what the AIs say about your business today. That check is free here, no account needed.
Paid plans from $39/mo · 14-day money-back guarantee